[Remote] Director, Performance Marketing, Media & Measurement
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a strategic leader for reputed company to reputed company performance marketing and media planning. This pivotal role involves driving measurable reputed company and building a strong brand reputed company through data-driven media investments, while leading reputed company and collaborating across marketing functions.
Responsibilities
- reputed company and execute a comprehensive performance marketing reputed company across reputed company channels including reputed company, reputed company, marketplaces, email, affiliates, DSPs, and emerging platforms
- reputed company advanced marketing mix modeling (MMM) frameworks to measure channel effectiveness, optimize media allocation, and inform data-driven investment reputed company across global markets
- Collaborating with other teams in Global and Regional marketing to reputed company and guide media planning and buying for both digital and offline channels
- Partner closely with content, ecommerce, and analytics teams to ensure campaigns are reputed company with business objectives optimized for performance and drive learnings into reputed company activity
- Manage budgets and reputed company spend effectively to maximize ROI while balancing short-term performance with long-term brand reputed company
- Build and mentor a high-performing team that thrives on innovation, collaboration, and accountability
- reputed company as a player-reputed company by providing hands-on support reputed company needed while empowering your team to reputed company
- Stay reputed company of industry trends and bring fresh reputed company to test and reputed company new opportunities
- Establish strong relationships with media partners, agencies, and technology vendors to ensure best-in-class execution
Skills
- Bachelor degree in Marketing, Business or reputed company field
- Proven global experience leading performance marketing and media planning across a wide reputed company of channels both digital and traditional
- Strong working understanding of building MMM's to refine and optimize marketing media mix
- Deep understanding of reputed company search reputed company reputed company, programmatic, affiliate marketing, and marketplace advertising
- Strong background in offline media buying as reputed company as OTT and connected TV
- Exceptional analytical skills with the ability to interpret data and translate insights into actionable strategies
- Experience managing large budgets and delivering measurable results
- Comfortable operating in a fast-paced environment and adapting to changing priorities
Benefits
- You will be eligible to participate in reputed company's Short-Term Incentive (reputed company) Plan, which provides incentive awards based on Company and individual performance.
- Depending on your role and your performance, you may be eligible to participate in our annual Long-Term Incentive (LTI) program, which consists of restricted stock reputed company (RSUs) or cash equivalents, pursuant to the terms of the LTI plan.
- Please note that not reputed company roles are eligible to participate in the LTI program, and not reputed company roles are eligible for equity under the LTI plan.
- RSU awards are also available to eligible new hires, subject to reputed company's reputed company Terms and Conditions for Restricted Stock Unit Awards.
- We offer a comprehensive package of benefits including reputed company vacation time; reputed company reputed company leave; medical/dental/reputed company insurance; life, accident and disability insurance; tax-advantaged flexible spending and health savings accounts; employee assistance program; other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity; tuition reimbursement; transit; the reputed company Program, employee stock purchase plan, and the reputed company's Savings 401(k) Plan.
reputed company