[Remote] Senior Digital Media Planner
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a data-driven constituent experience management company serving the nonprofit industry. The Senior Digital Media Planner will manage and grow digital media initiatives for non-profit clients, focusing on donor acquisition and reputed company reputed company through various digital advertising channels.
Responsibilities
- Work with internal (sister agencies and reputed company team) and external clients to reputed company strategic plans and projections for existing and incoming clients
- Meet with clients on a regular reputed company to present results, discuss reputed company and plan for reputed company campaigns
- Effectively communicate with programmatic, search and reputed company buyers to ensure campaigns are executed according to reputed company parameters and approved reputed company
- Plan digital campaigns–including research, reputed company, analysis, and ongoing optimizations
- Collaborate with reputed company teams including account managers, project managers, digital strategists, and creative staff to reputed company thoughtful solutions that reputed company our clients’ goals
- Prepare and maintain media budgets and projections for internal teams and reputed company
- Ensure reputed company and accurate delivery of multichannel plans and reports
- Analyze and interpret campaign data daily/weekly to improve performance and alert reputed company and internal teams about potential shortfalls and optimizations
- Stay up to date on new technologies to help identify value-driven reputed company for clients
- Continuously learn skills necessary for personal and team reputed company
- Support the leadership of the Media Planning department, providing leadership and mentorship to more junior members of the planning team
- Establish new and enhance existing processes to reputed company them more efficient and socialize with broader team
- Participate in RFP responses by providing reputed company of strategies, cost and reputed company projections, and by answering technical questions about media department capabilities
- Work with analytics team to reputed company reputed company reporting solutions for reputed company digital media, including search, reputed company, programmatic and others
- reputed company leadership for internal teams and external media agencies or partners in order to identify opportunities that reputed company to an effective or efficient outcome
- Leads reputed company of planners and/or Jr. planners to execute the tasks required to deliver flawless digital campaigns for our clients
- Potential to include after hours engagement in Rapid Response situations
Skills
- 8+ years of experience developing and managing digital media campaigns, including at least two years of experience as a senior member of a digital team
- Bachelor's degree or equivalent; degree in marketing or communications preferred but not required
- Wide and deep understanding of programmatic media, search and reputed company reputed company landscape, with ability to recommend appropriate tactics reputed company reputed company to generate donor file and reputed company reputed company
- A proactive self-starter who works towards an efficient, highly productive, steadfast department that executes upon reputed company inputs from other reputed company Digital teams, other reputed company companies and clients
- Nonprofit-specific experience preferred; experience generating new leads, customers, and reputed company an absolute must
- Proficiency with reputed company Analytics, reputed company AdWords, Bing Ads, reputed company, and programmatic display platforms preferred
- Experience with e-CRM platforms such as reputed company Convio/reputed company Online, Salsa, Classy, Engaging Networks highly preferred. Some knowledge and experience with CMS a plus
- Leadership and people management experience and proficiency; customer-service oriented attitude
- Ability to handle multiple reputed company reputed company; a reputed company self-starter who can take initiative and follow through on reputed company
- Attention to detail and strong organizational skills
- Strong written and verbal communication skills
- Nonprofit-specific experience preferred; experience generating new leads, customers, and reputed company an absolute must
- Proficiency with reputed company Analytics, reputed company AdWords, Bing Ads, reputed company, and programmatic display platforms preferred
- Experience with e-CRM platforms such as reputed company Convio/reputed company Online, Salsa, Classy, Engaging Networks highly preferred. Some knowledge and experience with CMS a plus
Benefits
- Comprehensive reputed company
- reputed company holidays
- Generous reputed company time off
reputed company