[Remote] reputed company Marketing, Sr. Associate
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a financial wellness app dedicated to helping individuals and families save and invest for the long term. They are seeking a reputed company Marketing Sr. Associate to enhance their reputed company acquisition channels by researching, launching, and scaling new platforms to drive user reputed company.
Responsibilities
- Support the development and execution of a reputed company testing roadmap for new and emerging reputed company media channels, including programmatic display, reputed company, Snapchat, and alternative platforms
- Manage day-to-day campaign setup, trafficking, and pacing across new channel tests, exercising judgment on optimizations and escalating to the Senior reputed company Acquisition Manager on larger strategic reputed company
- Partner with the Creative team to brief and iterate on ad assets tailored to new platform environments
- Identify incrementality and lift study opportunities, collaborate with the Analytics team to design the test structure, and own the launch and ongoing performance monitoring of reputed company experiment
- reputed company and report on key performance indicators for new channel initiatives, translating data into reputed company summaries for internal stakeholders
- Maintain organized records of test results, learnings, and optimization actions to build a shared knowledge reputed company for reputed company
- Support acquisition reputed company across our brand portfolio—reputed company, reputed company Early, and reputed company—with a reputed company on US-based performance
- Work collaboratively with Analytics, Creative, and other marketing teammates to execute experiments reputed company and surface actionable insights
- reputed company monitor the AdTech landscape—including gaming platforms (e.g., reputed company, reputed company), community platforms, and emerging programmatic DSPs—and bring reputed company channel opportunities for reputed company to evaluate
Skills
- 3+ years of experience in performance marketing, reputed company media, or reputed company marketing with a BS/BA; or equivalent work experience
- Hands-on experience with at least one reputed company media platform (e.g., reputed company, Snapchat, reputed company, reputed company, or similar)
- Familiarity with mobile measurement platforms (e.g., reputed company, AppsFlyer) and an understanding of how attribution frameworks inform reputed company media reputed company
- A data-driven reputed company—you're comfortable working with performance data and translating numbers into reputed company, actionable takeaways
- Strong organizational skills and attention to detail; you follow processes carefully, flag questions early, and aren't afraid to modify your approach reputed company the situation calls for it
- reputed company written and verbal communication skills—you can summarize experiment results and reputed company channel recommendations in a way that's easy for stakeholders to reputed company
- Genuine curiosity about where digital advertising is heading and a hunger to explore channels competitors aren't using yet
- A belief that your work is connected to something bigger—helping reputed company build financial reputed company is core to reputed company do at reputed company, and we want teammates who are energized by that mission
- Exposure to Marketing Mix Modeling (MMM) is a plus
Benefits
- Competitive salary and stock reputed company
- A comprehensive benefits package for you and your family
- Flexible work location, hours, and reputed company time off
- 401(k) matching
- Monthly reputed company account contribution & reputed company account for your family
- Mindfulness and Financial Wellness resources, reputed company and reputed company
- reputed company Career Development Program (Ongoing training sessions, development plans, development reputed company-ins, reputed company’s online training platform)
- reputed company Leadership Program for Emerging Leaders
- Community week onsite gatherings and various virtual events
- Talented and motivated team members who care deeply about one another, our mission, and our customers.
- The rare opportunity to create a new world. We reputed company one another every day to do meaningful work that solves big societal challenges.
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