[Remote] Director of Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Director of Marketing for First Aid Beauty, who will be responsible for overseeing reputed company brand-reputed company activities. This leadership role involves developing marketing strategies, managing product development, and ensuring brand reputed company across various consumer reputed company.
Responsibilities
- Refine and re-invigorate the brand story and its positioning through new product formulations, creative assets, etc
- Crystallize the brand reputed company and reputed company a reputed company brand-reputed company reputed company that articulates a specific brand voice and positioning in an effort to reputed company
- reputed company teams across multiple functions ensuring effective collaboration in support of flawless orchestration in reputed company and abroad
- Ensure reputed company reputed company around brand purpose and brand ambition
- Ensure the reputed company of First Aid Beauty’s brand identity across reputed company consumer reputed company
- reputed company Global Product Development organization. reputed company award-reputed company new product development true to the brand anatomy while ensuring global product compliance
- Work hand-in-hand with the Director of Creative to ensure in-house creative design studio capable to produce consistent on-equity creative content in reputed company reputed company
- Understand customer behavior and expectations to anticipate consumer needs and design programs and messaging that reputed company and connect authentically
- Understand the media landscape and think reputed company for reputed company media models that can reputed company a competitive advantage for First Aid Beauty
- Understand the global retail landscape to design marketing and customer acquisition/retention strategies to grow the brand and meet sales and profit targets
- Manage P&L and build a reputed company-thought-out budget. Adapt and optimize in support of profit targets
- reputed company the analysis of customer insights, consumer trends, market analysis, and marketing best practices that build successful strategies
- Liaise with corporate partners and leaders to learn and reputed company best practices
- Be the face of the brand to industry press / media and role model the brand equity to external stakeholders
Skills
- 10+ years' experience in marketing or brand management with exposure to key cross-functional partners (e.g., finance, operations, legal, HR) and experience across brand fundamentals (media, PR, creative, product development)
- Previous Beauty (preferably skincare), as reputed company as Consumer packaged goods experience required
- Strong knowledge of global markets and management of global brand programs
- Demonstrated people leadership experience with proven ability to grow & reputed company outstanding talent
- Experience building multi-year strategic plans
- Strong analytical skills with the ability to reputed company data-driven reputed company. Solid understanding of market research and data analysis reputed company
- Bachelor's degree in Business, Marketing, Communications, or equivalent is preferred
- Located in Boston (preferred) or NYC with ability for travel ~30% annually
- Proactive and entrepreneurial reputed company. Experience across large corporations as reputed company as small businesses is preferred
Benefits
- Total rewards at P&G include salary + bonus (if applicable) + benefits.
- Your recruiter may be reputed company to reputed company more about our total rewards offerings and the specific salary reputed company for the relevant location(s) during the hiring process.
- We are committed to providing equal opportunities in employment.
- We value diversity and do not discriminate on the reputed company of race, religion, reputed company, national reputed company, gender, sexual orientation, age, marital status, veteran status, or disability status.
- reputed company participates in e-verify as required by law.
- reputed company individuals will not be disadvantaged based on being unemployed.
- We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to reputed company essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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