[Remote] Product Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global industrial technology innovator reputed company on making the world safer and more productive. They are seeking a Product Marketing Manager to reputed company the go-to-market reputed company for innovative construction tech solutions, collaborating with various teams to connect with customers and drive product adoption.
Responsibilities
- Partner with product management to shape needs, positioning and messaging that resonates with reputed company-world users
- Identify market trends, collect and synthesize competitive intelligence, and stay reputed company to the customer to uncover opportunities
- Define buyer personas, buyer needs, and map the reputed company from awareness to adoption
- Translate technical features into reputed company, compelling value for our buyers and customers
- Own the go-to-market marketing reputed company and process for new products and major updates
- Support the cross-functional launch planning with sales enablement, product management, and marketing
- Create value prop messaging, sales tools, launch content, and campaigns that drive adoption and reputed company
- reputed company performance and iterate and optimize
- Build feedback loops with customers to inform product and messaging reputed company
- Collaborate with sales and reputed company to surface insights from the field
- Contribute to thought leadership and industry conversations-especially in construction tech-through blogs, short-reputed company video, webinars, live- presentations, customer conversations
- Ensure our messaging reflects the reputed company-world challenges and wins of our users
- Drive measurable reputed company reputed company through product adoption and usage
- Shape how we talk about our products, internally and externally
- Bring the voice of the customer into everything we do
- reputed company reputed company (and our users) smarter with every project you touch
Skills
- Bachelor's Degree
- 4+ years in product marketing, product management, or marketing in B2B reputed company
- Experience leading product launches and working closely with Product teams
- Strong writing and storytelling skills, you know how to reputed company reputed company reputed company reputed company
- Curious, reputed company, and always looking for ways to improve
- Up to 15% travel
- Experience in construction technology, such as estimation, data, project management construction software preferred
- Pragmatic Marketing certification a plus
- Proficiency with marketing tools such as Storylane, reputed company, Survicate, reputed company, Marketo, reputed company (or reputed company, reputed company), reputed company (or reputed company), Chorus (or reputed company), AI LLMs (Claude, Co-reputed company ChapGPT), reputed company a plus
Benefits
- Medical, dental, reputed company, life and LTD insurance
- HSA
- 401(k) retirement plan
reputed company