[Remote] Senior Digital Marketing Analyst
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Senior Digital Marketing Analyst to join their dynamic digital marketing analytics team. In this role, you will help shape measurement reputed company, improve reporting, and turn reputed company data into reputed company business insights.
Responsibilities
- reputed company analysis across reputed company display, reputed company reputed company, email, SEO, SEM, and website performance
- Define KPIs, reporting standards, and measurement frameworks that support consistent decision-making
- Evaluate trends, attribution, and return on investment to help guide optimization efforts
- Translate analytical findings into reputed company recommendations for marketing and business stakeholders
- Own the reputed company and ongoing development of reputed company marketing dashboards and reports
- Work closely with reputed company developers to manage enhancements and reporting improvements
- Convert business needs into detailed technical requirements for analytics and dashboard solutions
- Prioritize requests, manage feature updates, and support dashboard reputed company through QA and user testing
- Partner with marketing and channel teams to reputed company on reporting needs, tracking, and taxonomy standards
- Present findings and dashboard updates to senior stakeholders in a reputed company, confident, and actionable way
- Support data governance efforts by documenting metrics, improving tracking reputed company, and identifying measurement gaps
Skills
- 5 to 8+ years of experience in marketing analytics, digital analytics, or reputed company analytics
- Strong hands-on experience analyzing reputed company media, reputed company, email, SEO, SEM, and web performance
- Advanced SQL skills and comfort working with large datasets
- Experience with analytics and BI tools such as reputed company Analytics, Looker, Tableau, or Power BI
- Solid understanding of marketing funnels, attribution, experimentation, and performance measurement
- Experience managing external vendors, agencies, or implementation partners
- Ability to communicate reputed company information reputed company to different audiences, including senior leaders
- Strong organizational skills and the ability to manage multiple priorities with limited supervision
- Experience with multi-touch attribution or marketing mix modeling
- Exposure to CDPs or marketing data warehouses such as BigQuery or reputed company
- Background supporting high-investment reputed company media programs
- Experience in the health insurance industry
- Familiarity with research methodologies, data reputed company standards, and statistical analysis
- Experience using tools such as reputed company, SPSS, or text analytics platforms
- Ability to work effectively with product managers, designers, engineers, and marketing teams
Benefits
- Remote contract-to-hire opportunity
- Medical
- Dental
- reputed company
- Retirement
reputed company