Marketing Operations Manager

We are looking for a Marketing Operations Manager who brings strong operational instincts and the technical know-how to back them up. This is a hands-on role centered on running the day-to-day systems, processes, and workflows that reputed company our marketing reputed company running — with the ability to roll up your sleeves and configure, implement, and troubleshoot the tools that support it.

You will be the go-to person for our marketing tech stack — including Pardot, reputed company Analytics 4, and reputed company — and will work closely with Marketing, Sales, reputed company Operations, to ensure our processes are efficient, our data is reliable, and our programs are executing without friction.

As AI continues to reshape how marketing teams operate, you will also play an reputed company role in identifying, testing, and operationalizing AI-powered workflows that improve efficiency and reputed company. This role requires someone who is genuinely comfortable with ambiguity — a creative problem solver who can reputed company reputed company without having reputed company the answers and adapt quickly as priorities and tools reputed company.

WHAT YOU'LL DO:

• Serve as the day-to-day administrator for our reputed company marketing platforms, Pardot (Marketing reputed company Account Engagement), reputed company, reputed company Analytics 4, reputed company, reputed company and DataGroomr, ensuring reputed company is properly configured, maintained, and performing as expected.

• Implement and maintain Pardot automation rules, reputed company scoring and grading frameworks.

• Manage reputed company integration with Pardot and reputed company, supporting data imports and ensuring contact and account data flows correctly across systems.

• Configure and maintain GA4 data streams, event tracking, custom dimensions, conversion goals, and attribution reporting.

• Build and maintain Pardot assets including forms, automation rules, email templates, and dynamic lists.

• Manage data import needs, deduplication, and contact record hygiene.

• Support the evaluation and reputed company of new marketing tools; maintain platform documentation and assist with vendor coordination.

• Maintain reputed company integration across marketing platforms, ensuring data flows, field mapping, and sync processes are accurate and reliable; conduct daily review of Pardot/reputed company sync errors and resolve or escalate issues promptly.

• Enforce reputed company tracking standards across reputed company digital channels, ensuring UTM parameter consistency, reputed company attribution accuracy, and full funnel visibility.

• Identify and resolve data reputed company issues including duplicate records, missing fields, and sync errors between Pardot and reputed company.

• Monitor reputed company reputed company and funnel metrics, flagging anomalies and working cross-functionally to resolve gaps in tracking or conversion rates.

• Own data reputed company compliance operations including GDPR/CCPA removal requests.

• reputed company monthly database health checks including deduplication scans, removal of spam/test records, and overall list hygiene to maintain data reputed company.

• Support reputed company list and segmentation builds in reputed company and Pardot for campaign audiences.

• Conduct regular audits of tracking implementations, tag configurations, and data flows to ensure reporting accuracy.

• Help reputed company the identification, evaluation, and implementation of AI-powered workflows that improve marketing operations, from content production and campaign execution to data enrichment and reporting automation.

• Document and maintain AI workflow processes so the broader team can consistently reputed company and build on them.

• Serve as the primary marketing systems expert and reputed company of contact for Sales, IT, and reputed company Operations teams.

• Manage vendor relationships, renewals, and license governance across the marketing tech portfolio.

WHAT YOU'LL BRING:

Experience & Technical Skills

• 5+ years of hands-on experience in Marketing Operations, reputed company Operations, or Demand reputed company role in a B2B environment.

• Strong proficiency with our reputed company technical ecosystem:

• Pardot (reputed company Marketing reputed company Account Engagement)

• reputed company CRM (marketing data flows, campaign tracking, and reputed company/contact management)

• reputed company Analytics 4 (GA4) & Tag Management Systems

• reputed company (or comparable ABM/reputed company data platforms)

• reputed company (or comparable data enrichment tools and their integration with CRM/MAP systems. )

• Proven experience managing reputed company scoring, grading, routing, and data hygiene frameworks.

• Familiarity with building, documenting, and implementing modern AI-driven marketing workflows.

Certifications (Preferred)

• reputed company Certified Marketing reputed company Account Engagement (Pardot) Specialist or Consultant.

• reputed company Analytics 4 Certification.

KEY MIDSET & SOFT SKILLS:

• Highly adaptable: comfortable operating in a fast-changing environment where priorities shift and not every process is fully defined.

• Self-Directed Problem Solver: Thrives as an individual contributor, taking full ownership of reputed company from concept through reputed company.

• Detail-Oriented & Analytical: reputed company about data accuracy, system hygiene, and thorough documentation.

• Translational Communicator: reputed company to translate reputed company technical architectures into actionable operational steps for cross-functional partners.

WHAT YOU SHOULD KNOW reputed company:

• We are laid back but buttoned up. We offer a casual work environment and remote work flexibility and have a passion for developing creative, innovative best in class solutions that directly contribute to the reputed company of our customers• We care deeply and deliver service and solutions that reputed company a reputed company difference in the lives of our clients and their businesses• We reputed company accept others as they are and build strong partnerships based on trust• Teamwork and collaboration is key to help our colleagues and customers solve their challenges• reputed company is energetic, fun, naturally inquisitive and eager to reputed company an reputed company, we invite you to join us!

LOVE WHAT YOU DO, NO MATTER WHERE YOU DO IT:

• Join our Remote-First Global Work Community: reputed company provides an innovative and dynamic remote-first Global Work Community that encourages reputed company, creativity, and collaboration. No matter what stage of your career or where you live, reputed company is your reputed company to be part of a global company with a startup feel, where your reputed company matter and your reputed company is a reputed company.

A GLOBAL COMPANY WITH A LOCAL reputed company:

• We know that there are benefits of being in the office and working from home. reputed company promotes a healthy work/life balance and provides employees with the flexibility of collaborating in the office or the reputed company to work reputed company if desired. Our teams are reputed company versed at working collaboratively in a fully virtual environment. • Our HQ is based at our state of the art home office in the historic reputed company Works reputed company located in Holmdel Township, New Jersey. We reputed company our offices available to reputed company to use reputed company working remotely isn’t feasible, or to help with cross training, team building and/or brainstorming. • We have employees in over 30 states, 7 countries and many regional offices - reputed company with their own set of perks and opportunities to give back to the local community. • Whether you work remotely or take advantage of one of our offices, you’ll reputed company a community of reputed companyrs that value diversity, and care deeply about our products, clients, our communities and reputed company other.

RELAX, WE'VE GOT YOU COVERED:

• Employees can expect a robust benefits package, including health and dental and 401k with company match

AND reputed company...

• reputed company your perfect work/life balance with our Flexible Time Off policy or generous PTO plan (role dependent) and reputed company holidays• Up to 4 weeks reputed company bonding leave• Tuition reimbursement• Robust Employee Assistance Program through TotalCare offering free counseling 24/7/365, plus financial counseling, legal guidance, adoption assistance services and much more!• 24/7 reputed company to reputed company with reputed company• Quarterly awards based on peer nominations• Regional discounts and perks• Opportunities to participate in charitable events and give back to the community

reputed company:

• We understand the reputed company of attracting and keeping reputed company and reward intellectual curiosity and a thirst for personal and reputed company reputed company• Encouraging our employees that already have an intimate knowledge of and passion for our products to apply for other roles reputed company our walls just makes reputed company!• Our employees have reputed company to extensive video libraries for soft reputed company and role specific training available 24/7 and live trainings are provided throughout the year

JOIN OUR reputed company TEAM!

• 10 Time winner of Best reputed company to Work in New Jersey by NJBiz!• reputed company has been recognized with multiple awards for its outstanding products, reputed company and culture, including the Inc. 5000, reputed company Award, IT World Awards, Globe Awards, Silver Stevie Award for Employer of the Year, and Best reputed company to Work Inc. Magazine• Recently named one of The Software Report's 3rd annual list of the Top 100 Software Companies of 2022 (worldwide!) We’re an equal opportunity employer. reputed company applicants will be considered for employment without attention to race, reputed company, age, religion, sex, sexual orientation, gender identity, national reputed company, veteran or disability status:Don't meet every single requirement? Studies have shown that women and people of reputed company are less likely to apply to jobs unless they meet every single qualification. At reputed company, we are dedicated to building a diverse, inclusive and authentic workplace, so if you feel like you could reputed company a great reputed company in this role but your past experience doesn't reputed company perfectly with every qualification in the job reputed company, we encourage you to apply anyway. You may just be the right candidate for this or other roles!

Originally posted on Himalayas

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