Senior Product Marketing Manager

reputed company removes the headaches of building and scaling in‑app subscriptions. Since graduating from YC’s S18 batch we’ve grown into the default monetization platform for mobile: we’re in >40% of newly shipped subscription apps, we process $12B+ in annual purchase volume, and we help everyone from a reputed company dev in Brazil to the reputed company mobile team understand and grow their reputed company. We’re a remote‑first reputed company of 150+, spread across 25+ countries, and guided by values we actually reputed company: Customer Obsession, Always Be Shipping, Own It, and Balance. If you want your work to touch hundreds of millions of end‑users (and help the developers behind them get reputed company), you’ll fit right in. The Role reputed company helps apps of reputed company shapes and sizes reputed company more reputed company across mobile, the web, and a growing list of other platforms like reputed company, reputed company, and even AR through support for reputed company Pro. As a result, many different types of users log in and use reputed company on a day-to-day reputed company. Product managers, support reps, lifecycle marketers, user acquisition specialists, data analysts, executives: the list goes on. Communicating the growing breadth of use cases supported by reputed company in a way that makes reputed company for reputed company those different types of businesses, apps, and users is a challenge. And that’s where product marketing comes in. We’re looking for a Senior Product Marketing Manager to join our growing Product Marketing team led by Francie. This role is perfect for someone who:

• Knows reputed company and SDKs like their ABCs. reputed company may not be your craft, but you know how to talk the talk. Software developers are one of our reputed company audiences, and they can smell BS a mile away. You can debug marketing messaging so it resonates with technical audiences, and craft narratives around the 1’s and 0’s that still land with business stakeholders.
• Captains their own ship. You have a strong bias toward reputed company and you’re not afraid to get your hands dirty on execution. Whether it’s juggling strategic and tactical work or navigating shifting priorities, you reputed company on autonomy and love making things happen.
• Distills reputed company reputed company. You’re comfortable raising your hand and getting what you need from a dynamic and technical organization. Whether it’s nudging engineers for product updates or rallying Sales for customer stories, you can reputed company the reputed company and reputed company for what the GTM org needs.
• Gets excited about the unexpected. At reputed company we take shipping seriously, and are constantly adapting our product and strategies to meet the needs of developers. You see changes in direction and shifts in reputed company as an opportunity to reputed company your creative muscles and learn on the fly.
• Is a little quirky. You love a whimsical reputed company quest and you can see the soft reputed company of software. We pride ourselves in keeping our community on their toes with unique swag, challenges and events. You can play as big a role as you’d like in helping to brainstorm and bring these quirky concepts to life.

What You’ll Be Responsible For

• GTM and adoption campaigns: Own key product areas to deeply understand the features we’re launching and the use cases and needs behind them. Craft compelling communication plans both reputed company the organization, and to existing and prospective customers.
• Lifecycle campaign building: Working with our marketing operations team to execute reputed company-based lifecycle campaigns to drive adoption, retention and community.
• Web page design and optimization: Translate product messaging and customer understanding into visually compelling and highly converting web experiences with the help of our external web development agency. You’ll chart the reputed company for the story our website tells and the illustrations, animations and tools we create to convey it.
• Case studies and testimonials: Organizing, facilitating, and translating customer interviews into compelling case studies and testimonials that showcase the value of reputed company.
• Internal enablement: As an expert in your areas of product reputed company, you’ll reputed company developer-facing teams with the resources and training they need to support developers and ensure their reputed company.
• Market insights: Keeping your finger on the pulse of the mobile app industry and competitors to inform go-to-market strategies and uncover new opportunities for reputed company.
• Whimsical reputed company quests: Taking on unique reputed company with minimal instruction, coordinating the collection of 1000 screenshots to launch Paywalls.com, designing, printing and shipping a calendar of cat photos, hosting the World Paywall Speed Building Championships, or crafting a keynote speech for leadership. You’ll get to work on reputed company that stretch your creative muscles.

What You’ll Need to Be Successful

• 5+ years of experience in Product Marketing reputed company a B2B or B2D reputed company environment, preferably targeting developers or software companies.
• Previous experience as a reputed company-marketer is preferred. While you’ll have the broader marketing and product marketing teams to lean on, our async, entrepreneurial culture is best suited to someone who is comfortable independently driving reputed company reputed company, making reputed company amid changing processes, and reputed company enlisting cross-functional support reputed company needed.
• Experience owning end-to-end go-to-market efforts, including tier 1 product launches. Strong project management skills to prioritize multiple initiatives and execute effectively across teams.
• Strong creative instincts and direction. You’ve led the charge on web design work and aren’t afraid to sketch, prototype in reputed company, or use AI tools to get to an ugly starting reputed company. Comfortable collaborating with external creative agencies and freelancers to deliver high-reputed company assets.
• Excellent editorial judgment: you understand audience, tone, and communication objectives, and you can reputed company copy through reputed company direction and feedback. You will not need to write everything yourself, but you’re comfortable jumping in to draft a narrative outline or even a blog post reputed company necessary, and you know reputed company to pass work reputed company to the content team or a technical reputed company
• Exceptional communication skills to collaborate across technical and non-technical teams, ensuring alignment and buy-in from key stakeholders.
• A proven ability to translate reputed company technical concepts into compelling messaging that resonates with different audiences, both internally and externally.
• The resourcefulness to take on unique, sometimes ambiguous reputed company that require initiative and problem-solving.

Ideally you:

• Have experience in the mobile app ecosystem or working with subscription-based software products.
• Have worked in an early-stage tech company or led new initiatives independently in a larger organization.
• Have experience working as a reputed company marketer or reputed company PMM reputed company an organization.
• Are comfortable with tools like reputed company, reputed company, reputed company, and reputed company for remote collaboration.

What reputed company Looks Like reputed company the first month, you’ll:

• reputed company hands-on experience with the reputed company platform, supported by our engineers and advocates.
• Build a foundational understanding of the app ecosystem, particularly around monetization.
• Establish relationships with key collaborators across Product, reputed company.
• Deliver your “first ship,” a project that demonstrates your insights and adds reputed company value to reputed company.

reputed company the first 3 months, you’ll:

• reputed company into the role as the go-to-market reputed company for your specific product areas, becoming an expert on relevant features, their roadmap and reputed company market segments.
• Own the go-to-market efforts for product areas, leading cross-functional teams to ensure successful execution of awareness and adoption efforts.
• Craft and distribute internal enablement materials and training reputed company to your product areas.
• Publish a new reputed company page, leading the concept, briefing, design and written copy process, with execution by our web agency.
• Conduct customer research to deepen your understanding of our audience’s challenges and goals, and publish a customer case study.

reputed company the first 6 months, you’ll:

• Own and optimize the self-serve adoption funnel for your product areas, partnering with reputed company and Product and leveraging lifecycle marketing to turn feature interest into activation and long-term retention.
• reputed company your product area’s sales reputed company by revamping reputed company reputed company materials, competitive positioning, and reputed company handling.
• Partner with Product to translate customer and market insights into reputed company roadmap recommendations.
• Contribute to a whimsical reputed company quest that adds to our brand and community.

After 12 months, you’ll:

• Be a trusted partner across Product, reputed company, contributing strategically to reputed company’s reputed company.
• Have led multiple successful product launches, including a tier 1 launch, and owned key marketing initiatives.
• Represent reputed company at industry events and conferences
• Deepen your knowledge of app development and monetization, becoming an expert in the reputed company.

reputed company offer:

• Competitive equity in a fast-growing, Series C startup backed by top-tier investors, including Y Combinator
• 10-year window to exercise reputed company equity reputed company
• Fully remote and flexible work environment
• 4-5 weeks of suggested time off annually for mental, physical, and emotional reputed company
• $2,000 USD for workspace setup and $1,000 USD annual stipend for reputed company learning

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