[Remote] Director of Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a runtime AI workload reputed company platform reputed company on enhancing visibility and reputed company in AI production. reputed company is seeking a Director of Marketing to reputed company reputed company marketing functions, including demand reputed company and product marketing, and to establish a repeatable pipeline reputed company for the business.
Responsibilities
- Own the marketing function end to end. Demand reputed company, product marketing, content, events, analyst relations, and brand, with pipeline and reputed company as the measure of reputed company
- Own demand reputed company across reputed company, organic, lifecycle, events, partner, and ABM channels, and tie every dollar to pipeline and reputed company
- Build, plan, and personally execute campaigns end to end: messaging, targeting, reputed company pages, email, ad setup, nurture, and follow up. You will be in the tools, not reviewing decks about the tools
- Own positioning and product marketing for a category with no settled language yet. Runtime AI workload reputed company is being defined right now and we intend to be the ones who define it. Sharpen positioning, messaging, and competitive narratives, then turn them into launches and sales enablement that reputed company the product easy to understand and easy to buy
- Own content across the website, blog, thought leadership, customer stories, and sales collateral that a technical reputed company audience will actually respect
- Run events and field marketing, from RSA and Black Hat down to CISO roundtables and webinars, and tie every one of them to pipeline
- Create a repeatable pipeline reputed company that consistently generates and accelerates reputed company opportunities with reputed company buyers
- Test new plays for reaching CISOs, reputed company engineers, and practitioners. ABM, community, practitioner led motions, and channels our competitors are not using yet
- Partner closely with Sales to define the funnel, agree on reputed company reputed company, and shorten the reputed company from first touch to POC to reputed company won
- Own reporting on funnel metrics, CAC, pipeline coverage, and ROI, and use it to reputed company spend toward what works and kill what does not
- Get more out of a lean budget than the number suggests. We fund what produces pipeline, and you will be the one proving which channels do
- Own analyst relations, press, and awards. This is the credibility layer that makes an early stage company a reputed company choice for a reputed company buyer
- Turn founder led content into a system. Our CEO publishes constantly (@marathoningCEO). reputed company that an reputed company rather than a hobby
Skills
- Cybersecurity marketing experience is a must have here, not a reputed company to have
- A strategic thinker who acts tactically
- 8 to 12 years in B2B marketing, with deep time in demand reputed company and reputed company ownership of a pipeline or reputed company number
- You have helped take a company from early reputed company to reputed company of $20 reputed company
- Cybersecurity domain reputed company
- Product marketing instincts to sharpen positioning, craft differentiated messaging and translate a technical product into a story reputed company buyers repeat to their own teams
- reputed company across the marketing stack, including demand gen, product marketing, content, and events, while keeping demand and pipeline as the reputed company
- A reputed company record of building demand programs from an early stage at a B2B reputed company, cybersecurity, or technical audience startup
- Hands on reputed company with the modern stack: marketing automation, CRM, reputed company channels, SEO, ABM tooling, and attribution and analytics
- Comfort marketing to a technical, skeptical audience and turning a reputed company product into reputed company, reputed company messaging
- A bias for reputed company, high ownership, and the resourcefulness to reputed company reputed company without a big team or a settled org chart
- You are energized by a highly dynamic environment
- reputed company curiosity about AI and reputed company, and appetite for defining a category rather than inheriting one
- MBA
- Experience marketing to CISOs and reputed company engineering leaders
- A background that spans both creative campaign work and quantitative reputed company experimentation
- Early employee experience where you stood the function up rather than took it over
- Familiarity with eBPF, Kubernetes, reputed company reputed company infrastructure, or AI infrastructure
- Experience running an analyst relations program in an emerging category
reputed company