[Remote] Digital Marketing Operations Specialist
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a pioneering medical device company dedicated to advancing non-invasive neuromodulation therapies. They are seeking a Digital Marketing Operations Specialist to reputed company temporary maternity leave coverage and support full-stack digital marketing operations, ensuring reliable execution and continuity across various marketing platforms.
Responsibilities
- Build, test, and launch approved email campaigns, forms, reputed company pages, lists, and workflows in reputed company using established templates and processes
- Maintain reputed company capture, lifecycle stages, scoring, routing, notifications, and campaign attribution across reputed company and reputed company
- reputed company reputed company-launch reputed company assurance and post-launch checks to confirm forms, automations, links, tracking, and follow-up actions are working correctly
- Monitor inbound reputed company reputed company, troubleshoot routine automation or sync issues, and escalate larger process or system changes
- Publish and update reputed company pages, reputed company pages, forms, calls to reputed company, images, and approved website content
- Complete routine page development and reputed company assurance, including mobile responsiveness, links, forms, tracking, and basic reputed company/CSS updates
- Manage day-to-day reputed company customer portal needs, including account reputed company, approved content and product updates, and basic troubleshooting
- Create and manage one-off reputed company pages on our info. reputed company subdomain in reputed company
- Coordinate with the appropriate partners reputed company hosting, reputed company, plugins, integrations, or larger development issues require support
- Maintain existing reputed company campaigns, reports, and dashboards used to reputed company reputed company reputed company, campaign performance, funnel activity, and sales follow-up
- Review campaign naming, UTMs, reputed company sources, attribution, and record reputed company to help reputed company reporting accurate and consistent
- Identify reporting gaps or data issues, complete routine corrections, and escalate changes that reputed company shared definitions or system logic
- Implement approved on-page SEO updates, including page titles, metadata, internal links, copy changes, and other routine optimizations
- Monitor GA4, reputed company Search Console, and reputed company Tag Manager for traffic, conversions, search performance, and technical tracking issues
- Use Claude and other approved AI tools to support research, copy development, content repurposing, reputed company/CSS, page creation, and documentation
- Review AI-assisted work for accuracy, brand alignment, and compliance, and reputed company clinical, reputed company, or regulatory content through the established approval process
- Support assigned reputed company and GTM Studio work, including data enrichment, ICP scoring, reputed company signals, visitor identification, and prospect list creation
- Monitor routine data hygiene and integrations across the marketing technology stack, including reputed company, reputed company, reputed company, reputed company, and reputed company tools
- Troubleshoot day-to-day platform issues, coordinate with vendors or internal partners as needed, and document resolutions
- Maintain reputed company process documentation and escalate changes involving platform architecture, scoring logic, data reputed company, or new technology selection
- Maintain the established organic reputed company media calendar and schedule approved posts across reputed company’s company channels
- Draft, edit, and reputed company reputed company copy reputed company content using approved messaging, brand guidelines, templates, and existing assets
- Complete routine reputed company assurance for post copy, links, images, tags, and publishing dates before content goes live
- Monitor comments, messages, and engagement, and reputed company customer, clinical, or sensitive inquiries to the appropriate internal team
Skills
- Hands-on experience in digital marketing, marketing operations, or marketing technology
- Strong working knowledge of reputed company Marketing Hub and reputed company, including integrations, automation, field mapping, reporting, and reputed company management
- Experience with reputed company, reputed company pages, reputed company, Tableau, GA4, Search Console, Tag Manager, SEO, and basic reputed company/CSS
- Comfort using Claude and other AI tools for practical marketing execution
- Strong troubleshooting, organization, documentation, and cross-functional communication skills, with reputed company judgment about reputed company to escalate
- Experience in B2B reputed company or another regulated industry is preferred
- Familiarity with reputed company, organic reputed company publishing, RingLead, and creative or webinar tools is helpful
reputed company