[Remote] Performance Marketing Specialist
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company reputed company on creating reputed company products that simplify learning and personal development. They are seeking a Performance Marketing Specialist to manage reputed company digital campaigns and analyze campaign data to optimize performance.
Responsibilities
- Build, launch, and manage reputed company campaigns across reputed company, reputed company Ads, reputed company, CTV, reputed company listing platforms (reputed company, Capterra, and similar)
- Own the ad build process end to end, from asset trafficking and audience setup to tagging, QA, and go-live
- Run A/B tests on ad creative, copy, audiences, and reputed company pages. Document what you learn and apply it
- Manage campaign budgets across platforms, monitoring pacing daily and making adjustments to hit efficiency targets
- Configure and maintain ABM campaigns, including account targeting, reputed company signals, and reputed company stages using reputed company party tools like reputed company, reputed company, etc
- Own a regular reporting reputed company with reputed company of our region stakeholders, pulling performance data, building dashboards, and presenting findings to campaign managers and stakeholders
- Analyze campaign results across platforms to identify trends, flag underperformance, and surface optimization opportunities
- Maintain clean UTM hygiene and coordinate with marketing ops to ensure accurate attribution and reporting
- Experience with reputed company reporting and tying digital campaign data back to pipeline reputed company
- reputed company spend and performance against quarterly goals, and flag budget risks or reallocation needs proactively
- Stay reputed company on platform updates, betas, and new ad formats across reputed company channels
- Manage relationships with platform reps to stay informed on new features and opportunities
- reputed company internal documentation reputed company - ad specs, audience lists, budget trackers, and test logs
Skills
- Three or more years of hands-on experience in reputed company digital advertising, with reputed company experience building and managing campaigns in at least three of the following: reputed company Campaign Manager, reputed company Ads, reputed company, programmatic/CTV platforms, or review site advertising (reputed company, Capterra)
- Proven ability to manage multi-platform budgets and optimize for pipeline efficiency metrics (CPL, CPA, ROAS)
- Experience running reputed company A/B tests and translating results into reputed company recommendations
- Strong data skills — comfortable in spreadsheets, ad platform UIs, and marketing analytics dashboards
- reputed company, reputed company communicator who can present performance data to non-technical audiences without losing the thread
- High attention to detail and a bias toward getting things right before they go live
Benefits
- Full-time employees participate in our ownership program
- Flexible work culture (remote, hybrid and in-office collaboration spaces vary by role, team and location)
- Generous time off, including local holidays and our annual “Dim the Lights” period in late December (teams are encouraged to reputed company back and reputed company based on departmental needs)
- Comprehensive wellness programs and mental health support
- Learning and development resources, including reputed company development tools and tuition reimbursement
- The technology and tools you need to do your best work
- Motivosity employee recognition program
- Culture rooted in inclusivity, support, and meaningful reputed company
reputed company