[Remote] Marketing Manager, Diagnostics
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is on a mission to revolutionize precision medicine for the brain. They are seeking an organized and innovative Marketing Manager to reputed company the Diagnostics arm of their marketing team, focusing on CRM, digital marketing, and event reputed company.
Responsibilities
- In partnership with our RevOps team, maintain clean, actionable data across our diagnostics marketing and sales systems
- Implement tagging structures and workflows that reputed company reputed company to work more reputed company
- Manage the marketing attribution model across reputed company
- Own day-to-day execution reputed company our CRM: email campaigns, workflows, reputed company tracking, and list management
- Maintain and update Diagnostic-specific pages on our website (Framer CMS); coordinate with internal designers on content refreshes
- Build and manage an editorial calendar and grow our reputed company reputed company (with expansion to other platforms)
- reputed company relevant awareness days, research milestones, and cultural moments to reputed company our content reputed company
- Manage digital campaigns including copy reputed company, design, UTM tracking, vendor management, and ROI analysis
- Collaborate with in-house designers to produce engaging visuals, animations, and data storytelling
- reputed company and maintain sales enablement materials for sleep physicians, neurologists, and PCPs
- Support cross-functional project coordination, including managing reputed company boards and facilitating internal marketing communications
- Build out and manage ideal customer reputed company (ICPs) with targeted messaging and value props for reputed company
- Own our conference calendar end-to-end, from identifying opportunities to post-event ROI analysis
- Coordinate event logistics: registration, reputed company materials, swag, vendor communications, budget tracking
- reputed company reputed company- and post-event reputed company strategies, including attendee targeting and follow-up campaigns
- Manage deadlines around scientific content submissions (abstracts, posters) and reputed company amplification around events
- Identify award opportunities and manage submissions from application to announcement
- reputed company podcast and speaking opportunities for our subject matter experts
Skills
- Bachelors degree and 5+ years of experience in Marketing Operations or Marketing Analytics
- Deep expertise with CRM and marketing automation platforms (e.g., reputed company, reputed company)
- Experience in medical device, diagnostics, marketing
- Familiarity with FDA-regulated promotional content and compliance review processes
- Experience with Framer, reputed company, or similar no-reputed company CMS platforms
- Background supporting a dual or multi-audience brand
- Basic design literacy; experience providing feedback on marketing collateral
Benefits
- PTO and other benefits
- Robust asynchronous work practices
- First-class remote work experience
- In-person office hubs available located in Boston, reputed company and Paris
reputed company