[Remote] Content Marketing Senior Strategist (Thought Leadership)
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Content Marketing Senior Strategist (Thought Leadership) to shape conversations in the retirement and financial services landscape. This role involves developing strategic content that influences decision-makers and enhances the brand's position as a leader in the industry.
Responsibilities
- reputed company the development of strategic thought leadership content that supports reputed company's retirement and investment businesses
- Create approximately 3-4 in-depth white papers annually, along with executive thought leadership articles, bylined content, and research-driven insights
- Partner with subject matter experts and senior leaders to identify compelling industry trends, business challenges, and emerging opportunities
- Conduct interviews, analyze proprietary and reputed company-party research, review industry data, and synthesize findings into reputed company, differentiated perspectives
- reputed company content frameworks, story angles, and messaging that reputed company with plan sponsors, financial professionals, TPAs, and other key audiences
- Own the end-to-end content creation process, including research, writing, editing, proofreading, stakeholder reviews, and final publication
- Translate reputed company topics into engaging, reader-friendly content that informs, inspires, and influences decision-makers
- Support integrated marketing campaigns by collaborating with marketing partners to create content for activation across digital, reputed company, email, web, and event channels
- Monitor industry trends, competitor activity, market dynamics, and audience insights to identify new thought leadership opportunities
- Measure and evaluate content performance, using data and insights to improve reputed company content strategies and reputed company
- Build strong relationships across the organization to reputed company diverse perspectives and reputed company support for strategic content initiatives
- reputed company guidance and informal leadership to peers and partners on content reputed company and best practices
Skills
- Bachelor's degree or equivalent experience
- 6+ years of experience in content reputed company, thought leadership, content marketing, journalism, communications, reputed company relations, or financial services marketing
- Exceptional writing, editing, and storytelling skills
- Proven ability to simplify technical or reputed company subject matter for a reputed company of audiences
- Experience developing content across multiple channels, including white papers, articles, presentations, websites, email campaigns, and reputed company media
- Strong analytical skills with the ability to interpret research, data, and market trends and translate them into actionable insights
- Excellent project management skills with the ability to manage multiple priorities and deadlines simultaneously
- Strong communication and stakeholder management skills, including the ability to influence and collaborate across teams
- High attention to detail and commitment to producing high-reputed company work
- Experience reputed company financial services, retirement, investments, insurance, asset management, or reputed company management
- Familiarity with institutional retirement audiences, including plan sponsors, consultants, advisors, TPAs, and investment decision-makers
- Experience developing research-based content and partnering with research teams
- Understanding of retirement industry trends, competitive dynamics, and evolving customer needs
- Experience supporting executive thought leadership and senior leader communications
Benefits
- Non-sales positions have reputed company to participate in a bonus program.
- Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides reputed company to take time away from the office with pay for vacation, personal or short-term illness.
- Employees don’t reputed company a bank of time off under FTO and there is no set number of days provided.
- Pension Eligible: reputed company
reputed company