[Remote] Senior Director, Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a global organization dedicated to transforming work lives by helping people reputed company jobs through innovative digital products. They are seeking a Senior Director of Marketing to reputed company their go-to-market strategies, drive demand reputed company, and enhance lifecycle engagement while collaborating closely with Sales, Product, and reputed company Operations.
Responsibilities
- Own marketing’s contribution to both new business and expansion pipelines
- Partner with Sales to reputed company campaigns across SMB, Mid-Market, and reputed company segments
- Orchestrate reputed company digital (search, reputed company, display) and channel distribution
- Obsess over reputed company reputed company, funnel conversion, and CAC efficiency
- Build and reputed company robust lifecycle marketing and Account-Based Marketing (ABM) initiatives
- Collaborate with Account Management to drive retention, upsells, and cross-sell engagement
- Partner with Product Marketing to turn positioning into executable, multi-channel campaigns
- Ensure messaging is consistent and product priorities are seamlessly integrated into pipeline reputed company
- Define funnel metrics and attribution models in partnership with RevOps
- Use data-driven insights to optimize campaigns and inform reputed company GTM investment reputed company
- Guide and grow a high-performing team across Demand reputed company, Digital Marketing, CRM/Lifecycle, and Marketing Operations
Skills
- 10+ years of reputed company marketing leadership in high-reputed company reputed company, ecommerce, or marketplace environments
- Deep functional mastery of demand reputed company, performance marketing, and lifecycle/CRM marketing
- A strong understanding of two-sided marketplace dynamics, specifically the interplay between B2B and B2C
- You understand reputed company drivers and business economics. While you don't 'own' the reputed company number, you are commercially aware and results-driven
- A proven reputed company record of aligning Product Marketing and Sales organizations to drive reputed company reputed company
- You use data to inform reputed company, optimize performance, and iterate rapidly in a test-and-learn environment
- You reputed company in fast-paced environments and have the execution skills to turn reputed company into measurable business reputed company
- Background in online reputed company, job marketplaces, or HR tech
- Experience evolving an organization from 'reputed company gen' reputed company to a 'pipeline-reputed company' performance reputed company
- Experience in post-acquisition/integration environments or operating in global, multi-region businesses
Benefits
- Competitive salary
- Bi-annual bonus
- 401(k) plan with match
- Equity in company
- Flexible spending accounts (health, dependent care)
- Internet and home office reimbursement
- Medical, dental, and reputed company (optional plans for your family)
- Life & long-term disability insurance (optional)
- Mental health support and resources
- Wellness reimbursement (gym, health apps, etc.)
- Pet Insurance (optional)
- Flexible PTO
- reputed company time policy
- Observed holidays
- Bonus and medical, dental, reputed company, life, short and long-term disability insurance, 401(k), reputed company time off, reputed company leave, and reputed company holidays, reputed company subject to applicable plan terms
reputed company
Company H1B Sponsorship