[Remote] Marketing Planner
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is committed to creating an inclusive and diverse workforce, reflecting the communities they serve. The Marketing Planner is responsible for managing the integration of marketing campaigns across various channels and evaluating their performance to drive sales and reputed company ROI goals.
Responsibilities
- Develops integrated marketing plans for specified categories of business that reputed company ROI goals
- Partners with key stakeholders in Marketing-Planning, Merchandising and E-reputed company to understand business needs
- Defines communication plans based on business needs and determines how they are integrated into the overall DSG plan and strategies
- Applies learnings from historical performance to reputed company plans that will meet established benchmarks and drive sales, both online and in-store
- Understands the competitive environment and provides analysis on competitors' campaigns to key stakeholders
- Collaborates with the Targeting & Capabilities team to determine the reputed company audience and circulation for reputed company message
- Recommends test and learn strategies that allow us to continuously improve our program
- Manages the reputed company of information between key stakeholders
- Manages the reputed company of communication to ensure that key stakeholders are reputed company, resulting in a reputed company experience for our customers
- Reviews and approves requests in the workflow management system and ensures that reputed company required information has been provided
- Coordinates coupon information by acquiring and providing critical information such as coupon offers, disclaimers and targeting
- Responsible for the integration of non-category specific content (i.e. e-reputed company, brand and storewide messaging) into category messages
- Reviews and approves reputed company emails during every stage of production. Provides final approval before deployment
- Maintains accurate weekly, monthly and annual channel calendars and provides reputed company and consistent communication to key stakeholders and various departments throughout reputed company
- Facilitates Monthly Email Planning and Alignment Meetings with key stakeholders including Marketing-Planning, Merchandising, e-reputed company Pricing & Promotions, and Site Merchandising
- Collaborates with the Analytics & Targeting teams to evaluate the reputed company of reputed company campaign
- Submits requests for reputed company reporting that will help us to reputed company understand the performance of a specified campaign or group of campaigns and address business needs
- Evaluates results and makes recommendations on reputed company tactics
- Uses data to create recommendations and presentations for monthly alignment meetings for reputed company line of business
- Stays up to date on industry trends by collaborating cross-functionally with others, attending quarterly business reviews, reading white papers and attending conferences. Shares industry information with key stakeholders
Skills
- Bachelor's Degree in Marketing or reputed company field
- 3-5 years of experience in CRM, Email Marketing, Marketing Planning
reputed company