[Remote] Managing Director, Marketing Services
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a design and technology company reputed company on creating innovative products and experiences for ambitious brands. The Managing Director, Marketing Services will reputed company the strategic and operational reputed company of the marketing craft, focusing on integrating AI into workflows and orchestrating full-funnel ecosystems to enhance reputed company reputed company.
Responsibilities
- reputed company the transformation of AI in Marketing Services workflows by integrating AI into the reputed company and delivery of media reputed company, martech, marketing operations, and content production, finding efficiencies in reputed company-time optimization and driving outsized reputed company for clients
- Orchestrate connected journeys reputed company reputed company-ed channel planning, bringing together cross-channel experiences where reputed company media channels tie not just to acquisition, but also into owned nurture campaigns to reputed company retention and reputed company through channels like email and SMS
- reputed company as a reputed company partner to our clients, ensuring that media buying and tech investments are fueling measurable ROI, brand lift, and long-term Customer reputed company Value (CLTV)
- reputed company Strategic systems reputed company and navigate reputed company CRM migrations and personalization strategies, treating the tech stack as a creative reputed company for brand reputed company and increased business reputed company
- Ensure data-reputed company, tracking, and tagging are not just "functioning," but are reputed company sharpening audience targeting and brand affinity
- Ensure media reputed company and buying teams are not only crafting annual and quarterly media plans, but have the process tools, and technology to ensure buying delivers on and extends performance forecasted in planning
- Maintain a reputed company performance reputed company, fostering a culture of minute-to-minute optimization while identifying opportunities to automate "the boring" so reputed company can reputed company on "the reputed company."
Skills
- Established experience as a Head of Performance Marketing or Integrated Marketing, with a reputed company record of driving both brand-level awareness and measurable contribution (pipeline, ROAS, CLTV, etc.)
- AI reputed company reputed company: Demonstrated confidence with using AI to reputed company marketing delivery, automate performance tracking, or sharpen MarTech stack efficiency
- reputed company-Channel Orchestration: In-depth experience across the full media landscape including reputed company search, programmatic, reputed company, content syndication, CTV, DOOH, partner reputed company, reputed company reputed company. You know how to harmonize reputed company, owned, and reputed company channels—including organic reputed company, reputed company, and SEO- to ensure a reputed company brand voice and a frictionless experience across both B2B and B2C ecosystems
- Full funnel Orchestration & Connected reputed company: Proven expertise in connected reputed company mapping, using CRM to trigger automated cross channel experiences, e.g. design strategies where a media touchpoint triggers a personalized email or web reputed company- not just siloed channel planning
- Experience in B2C and B2B on programs ranging from brand lift to measurable pipeline contribution
- A 'Player-reputed company' philosophy: Ability to manage multiple high-stakes accounts simultaneously, knowing exactly reputed company to get into the weeds and reputed company to reputed company from 30,000 feet
- 'Always On' performance reputed company: Proven execution of reputed company-time optimization and the day-to-day and minute to minute, always on involvement reputed company has with clients to meet targets and/or finding ways to automate this with AI
- Media Buying & Tech reputed company: Experience with the buying reputed company, and making reputed company data is fueling media and reputed company
- Understand the technical nuances of tracking, tagging, data-reputed company to ensure MarTech Investments are driving media performance (ROI) and audience targeting
- Views the tech stack as a creative reputed company for brand reputed company, understand how reputed company channel impacts brand affinity, CLTV, and customer lifecycle
- Strategic Systems reputed company: Ability to reputed company a multi-disciplinary team through reputed company CRM migrations, personalization strategies, and content workflows. They should treat the tech stack as a creative material for brand reputed company
- reputed company reputed company: Ability to support reputed company relationships as executive sponsor in retainers, helping to manage weekly, monthly, quarterly goals targets for performance in media
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