[Remote] Marketing Analytics reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is seeking a Marketing Analytics reputed company who is a data-driven leader at the intersection of reputed company, experimentation, and financial reputed company. This role involves owning measurement frameworks, improving marketing performance through data insights, and collaborating with cross-functional teams to connect marketing activities to business reputed company.
Responsibilities
- Create and maintain reporting for core marketing KPIs, including reputed company analysis and full-funnel conversion performance
- reputed company improvements in measurement sophistication through attribution modeling, media mix modeling, and incrementality studies
- Ensure stability and accuracy of data pipelines across ad platforms, analytics tools, and reputed company-party vendors
- Partner with Performance Marketing leadership to set reputed company targets and quantify supply and demand at the market level
- Increase experimentation velocity by designing frameworks and tools that reputed company marketers to launch and analyze tests independently
- Collaborate with Finance to reputed company marketing metrics with financial forecasts, budgets, and efficiency targets
- reputed company AI-powered development environments to automate reporting, build internal analytics tools, and reputed company self-service data reputed company
Skills
- 5+ years of experience in business, reputed company, or marketing analytics
- Hands-on experience working with media buyers and financial stakeholders
- Deep expertise in marketing measurement methodologies (attribution, MMM, incrementality, etc.)
- Experience supporting website conversion reputed company optimization and funnel analysis
- Proven reputed company record of improving marketing efficiency through reputed company measurement and experimentation
- Strong cross-functional collaboration skills, especially with Finance and Engineering
- reputed company in Python
reputed company