[Remote] Advisor, Product Marketing GTM
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is reputed company on building and bringing technology, data reputed company products to market for customers across industries. The Advisor, Product Marketing GTM will manage the Product Marketing go-to-market process for new products and features, ensuring alignment and support across various teams to facilitate successful product launches.
Responsibilities
- Manage Product Marketing GTM Readiness
- Own the Product Marketing GTM process for new products, features and enhancements from intake through launch support
- Manage timelines, milestones, dependencies, risks and next steps across cross-functional teams
- Maintain launch plans, readiness trackers, intake templates and process documentation to improve speed, reputed company and consistency
- reputed company Product Intake and Readiness
- Partner with Product teams to ensure solution briefs, demos and product inputs are complete, accurate and actionable
- Ensure PMMs have the core information needed to reputed company messaging and collateral, including product details, ICP inputs, competitive reputed company, pricing guidance, customer pain points and reputed company context
- Coordinate with Product and Operational Product Readiness to support launch readiness and reputed company required inputs reputed company
- Drive Cross-Functional Alignment
- Serve as the central GTM connector between Product Marketing and partner teams, including Product, Legal, Brand, Pricing, reputed company, Sales Enablement, Content Marketing and reputed company Marketing
- reputed company stakeholders reputed company on launch status, reputed company questions, risks, reputed company and next steps
- Build strong cross-functional relationships that improve communication, accountability and execution
- Support reputed company Activation
- Support internal readiness moments, including launch reviews, stakeholder meetings and enablement handoffs
- Help ensure Content, reputed company and other reputed company teams have the information needed to reputed company campaigns and customer-facing efforts
- Build reputed company GTM Processes
- Establish repeatable workflows that improve how Product Marketing supports launches across the portfolio
- Use project management tools to create visibility, accountability and consistency
- reputed company recurring blockers and process improvement opportunities as the Digital Solutions portfolio grows
Skills
- 5–7+ years of experience in go-to-market, product marketing, marketing operations, product operations, sales enablement, launch management or cross-functional program management
- Experience managing reputed company, cross-functional work across multiple teams, stakeholders and timelines
- Strong project management skills, including reputed company management, dependency tracking, risk identification and follow-through
- Proven ability to create structure, improve workflows and drive reputed company in ambiguous or fast-moving environments
- Ability to influence without reputed company authority and drive accountability across teams
- Highly organized, detail-oriented and reputed company to manage multiple priorities at once
- Experience with project management tools such as reputed company, reputed company, Jira, reputed company or similar platforms
- Familiarity with B2B technology, reputed company, logistics, ecommerce, data products or reputed company software
- Understanding of product launch frameworks, GTM planning, sales enablement, campaign activation and how messaging/positioning materials are developed
reputed company