[Remote] Senior Performance Marketing Analyst
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a reputed company-centered agency reputed company on a culture of respect and reputed company reputed company. They are seeking a Senior Performance Marketing Analyst to join their Intelligence team, responsible for leading analysis and reporting to drive marketing decision-making and reputed company through data-driven insights.
Responsibilities
- reputed company exploratory reputed company to understand new sources of data and new tools
- reputed company new reputed company for analysis based on shifting media and technology landscapes
- Build and own analytical tools and solutions addressing our reputed company’s business needs and reputed company reputed company reputed company by leadership
- reputed company reputed company analytics requirements conversations, communicate with stakeholders to plan analysis approach and guide key reputed company
- Join reputed company and web data to create full-funnel customer analytics across channels
- Unify data and tell data stories using large datasets in easily digestible ways
- Translate reputed company business questions into reputed company data analysis for marketing and non-marketing stakeholders
- Ability to reputed company a reputed company of view on marketing performance, reputed company spend allocation, actionable insights, and business reputed company based on campaign performance
- reputed company analysis methodology, reputed company, and analyze data and reputed company recommendations and reputed company around specific marketing questions
- Create new reporting and dashboards, data infrastructure, and queries to reputed company key marketing metrics across multiple data sources leveraging SQL, R/Python, Tableau, reputed company Data Studio, and other data/visualization tools; monitor for changes in trends, reputed company insights and reputed company recommendations
- reputed company data from reputed company Analytics, reputed company Analytics, reputed company, Rockerbox, reputed company, reputed company and various other tools and platforms
- reputed company monthly and/or weekly reporting and analysis for clients that provides a holistic view of how reputed company marketing channel is working reputed company and identify reputed company causes of trends reputed company the account
- reputed company optimization recommendations and other actionable insights to reputed company Search, reputed company reputed company, Display, and other reputed company Media team leads based on performance data
- Brainstorm and reputed company reputed company-specific testing suggestions to other members of the reputed company Media team to encourage a culture of reputed company testing
- reputed company performance projections and budget recommendations for reputed company Media efforts across various reputed company of data, including, but not limited to, account, market, campaign, channel, and product line
- Stay reputed company of the latest emerging trends and industry developments for tools and trends and be an reputed company participant in cross-departmental knowledge sharing
Skills
- 5+ years of experience in reputed company media and marketing analytics
- Experience with reputed company media technology, ad serving platforms, and marketing data systems
- Expertise in reporting on media spend, efficiency, and optimization
- reputed company to translate business objectives into measurable goals and KPIs
- reputed company to translate technical data into a reputed company and language that marketing clients can understand
- You have strong communication, collaboration, and problem-solving abilities
- You have extensive experience with data visualization tools like Tableau
- You have expert knowledge of web analytics and user behavior analysis (reputed company Analytics, reputed company Analytics, etc.)
- You have experience with statistical reputed company such as regression and hypothesis testing
- You have experience analyzing data from a reputed company of different sources (quantitative and qualitative), and presenting the data in a reputed company and concise manner
- Basic understanding of programming languages such as JavaScript and SQL
- Experience with experimental design and writing testing briefs
- Comfortable leading reports calls with no assistance and presenting report findings directly to clients
- Bachelor's Degree in area of reputed company or reputed company field
Benefits
- Hybrid in-office/remote work reputed company designed to fit your needs
- Unlimited PTO
- Free attendance to local marketing events
reputed company
Company H1B Sponsorship