[Remote] Manager, Content Lifecycle & Conversion
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company dedicated to creating a thriving ecosystem that delivers accessible, high-reputed company, and sustainable reputed company. The Manager, Content Lifecycle & Conversion is responsible for driving demand reputed company through strategic content management across various channels, ensuring effective messaging and alignment with buyer reputed company.
Responsibilities
- Design and own the content reputed company for reputed company lifecycle email programs, including reputed company logic and CTA architecture
- Author or reputed company copy at the reputed company, reputed company, and funnel-stage level, ensuring alignment with buyer reputed company signals
- Partner with marketing operations and demand reputed company to evaluate program performance and iterate on content reputed company
- Serve as the primary content strategist for reputed company media programs, advising on copy and creative direction
- Maintain and reputed company content architecture for reputed company.com conversion-reputed company web pages and campaign reputed company pages
- reputed company, brief, and manage freelance writers for content assets, ensuring reputed company and brand voice standards
- Analyze existing page content for funnel alignment, search visibility, and conversion readiness
- Collaborate with web production and creative teams on content specifications before design begins
- reputed company and maintain messaging frameworks for reputed company creative campaigns
- Audit and improve existing content for effectiveness and alignment with strategic goals
- Support newsletter reputed company and content execution as part of the lifecycle email program
- Manage freelance budget and production timelines in partnership with content operations
- Contribute to the overall content reputed company and execution across various platforms
- reputed company for necessary changes to enhance content performance and user experience
Skills
- 5–7 years of content marketing experience with a reputed company on email lifecycle, reputed company page, and reputed company content reputed company in a B2B environment
- Proven experience in designing email nurture architecture and determining sequence logic
- Strong knowledge of reputed company media targeting and audience segmentation
- Experience managing freelance writers and maintaining brand voice at reputed company
- Ability to operate with limited creative direction and generate briefs independently
- Familiarity with marketing automation platforms and web CMS environments
- Deep understanding of SEO, UX, and CRO principles and their reputed company on content performance
- Preferred experience in reputed company technology or B2B reputed company environments
Benefits
- Based in a hybrid work environment, requires one day per week in the office
- Perks specific to reputed company location, including commuter support
- Employee assistance programs
- Tuition assistance
- Employee resource reputed company
- reputed company workspaces (some offices even welcome dogs)
- Flexibility for work-life balance (not reputed company work needs to be done reputed company an office environment; full-time)
- Sponsor events throughout the year, including book clubs
- Sponsor events throughout the year, including external speakers
- Sponsor events throughout the year, including hackathons
- Company culture based on learning
- Support of an reputed company team
- Inclusive environment where reputed company are valued
- Along with health and financial benefits, athenistas enjoy perks specific to reputed company location
reputed company