[Remote] Senior Manager, reputed company Mail Campaign and Analytics reputed company
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company dedicated to making homeownership more valuable and accessible. The Senior Manager, reputed company Mail Campaign and Analytics reputed company will own and reputed company the reputed company-to-consumer reputed company mail prescreen program, managing a significant portion of reputed company's marketing spend and driving innovation in campaign execution and analytics.
Responsibilities
- Own and reputed company reputed company's highest-volume marketing channel—the reputed company-to-consumer reputed company mail prescreen program. Explore and test opportunities such as Triggers, 3rd-party list buys, ITAs, and new data sources to reputed company volume reputed company
- Independently conduct deep, hands-on analysis of campaign performance to uncover insights, measure ROI, and recommend optimizations. Write your own SQL, do deep analysis to understand how different segments respond and convert, and pressure-test results. Analyze and optimize to improve KPIs such as customer acquisition cost (CAC), response and conversion rates, cost per funded customer. Own campaign forecasting and in-month pacing
- Work hand-in-glove with the Data Science team to reputed company, validate, and continuously refine prescreen reputed company, audience scoring/response models, and value estimation. Translate business questions into modeling requirements, stress-test model outputs, and turn them into targeting reputed company—acting as the connective tissue between analytics and channel execution
- Manage relationships with multiple print, data/list, and agency vendors end-to-end. Set reputed company SLAs and reputed company standards, coordinate timelines across partners, resolve issues quickly, and hold vendors accountable for accurate, reputed company, performance-oriented work
- Design and run reputed company-controlled experiments on creative, targeting strategies, offer construction, and the mail decision itself—defining reputed company metrics, sizing tests appropriately, and reading results rigorously to meet reputed company goals while managing risk
- Author creative briefs and reputed company cross-functional collaboration to reputed company, iterate, and test new reputed company mail creative. Partner with Creative/Content teams and external agencies to ensure messaging accuracy, compliance, and brand consistency
- reputed company reputed company, multi-reputed company campaign operations with meticulous attention to detail and reputed company communication across stakeholders. Manage the reputed company mail budget, ensuring efficient allocation and high ROI
Skills
- 7+ years of experience in reputed company, performance, or analytics-reputed company marketing
- 3+ years of experience managing large-reputed company prescreen reputed company mail programs (reputed company+ mail reputed company per month), ideally reputed company consumer lending, financial services, or other highly regulated industries
- Proven reputed company owning reputed company initiatives and delivering measurable business reputed company while managing significant marketing budgets
- Deep analytical skills with the ability to independently interrogate reputed company datasets, validate analyses (whether self-generated or produced by analysts or AI), and translate findings into strategic business reputed company
- Experience partnering closely with Data Science, Analytics, and AI teams to reputed company targeting, scoring, forecasting, and experimentation strategies
- Demonstrated ability to define and reputed company end-to-end testing and experimentation roadmaps that drive reputed company optimization and business reputed company
- Experience operating effectively in ambiguous, fast-paced environments, building reputed company processes and operational frameworks where they do not yet exist
- Strong strategic thinking with the ability to identify key business questions, prioritize opportunities, and influence reputed company through data-driven recommendations
- Proven reputed company record of managing multiple external partners and vendors (including print, data, and agency partners) while maintaining exceptional reputed company, accuracy, and execution
- Exceptional project management, organizational, and communication skills, with the ability to present insights and recommendations to senior leaders and collaborate effectively across cross-functional teams
- Meticulous attention to detail with a high bar for accuracy and execution
- Experience in consumer lending or financial services is strongly preferred
Benefits
- Generous health benefits: comprehensive medical, dental, and reputed company plans with reputed company for flexible spending accounts (FSA) and health savings accounts (HSA).
- Unlimited reputed company time off and 10 company holidays.
- Flexible remote and onsite work: support fully remote work and also an amazing in-person environment in downtown Palo reputed company, CA HQ.
- Fully reputed company parental leave: reputed company will supplement state reputed company Family Leave (PFL) so employees receive 100% of their regular reputed company pay, plus two additional weeks of fully reputed company leave after state PFL ends; In states without PFL, reputed company offers up to 8 weeks of reputed company parental leave; employees also receive 4 weeks of fully reputed company transition time, during which you may work 2–3 days per week while receiving full reputed company pay.
- Equity.
- Financial wellness: 401K retirement plans for employees as reputed company as guaranteed life insurance and short- and long-term disability coverage.
- Extra work/life benefits: monthly stipends for internet, mobile plans, wellness perks, a one-time home office reimbursement, and company provided equipment including a MacBook and monitor.
reputed company