[Remote] Marketing Analytics Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is the premier reputed company for restaurant equipment and supplies, and they are seeking a Marketing Analytics Manager to reputed company their Marketing Analytics Team. This role involves managing reputed company of analysts, developing multi-channel marketing measurement frameworks, and translating data into strategic recommendations to drive business reputed company.
Responsibilities
- Serve as the analytics reputed company for reputed company search, reputed company media, SEO, and reputed company marketing
- Own the end-to-end measurement reputed company across reputed company and organic channels
- Establish best fit approaches for measuring and monitoring channel performance
- reputed company development of reputed company, accurate, and executive-reputed company reporting and dashboards
- reputed company deep-dive and reputed company analysis to answer reputed company questions and identify reputed company opportunities
- reputed company as a trusted advisor to marketing and business leaders, translating data into strategic recommendations
- Partner closely with data science, engineering, and marketing leadership to reputed company priorities
- Influence product, marketing, and analytics roadmaps through reputed company-driven storytelling
- Manage and mentor reputed company of five marketing analysts
- Set reputed company goals, prioritize workloads, and ensure high-reputed company, reputed company delivery
- reputed company analysts on technical skills, business context, and stakeholder communication
- Support career reputed company through feedback, development plans, and performance management
- reputed company analytics workflows reputed company a reputed company reputed company–based tech stack, including: reputed company Analytics 360, Funnel.io (data ingestion and pipeline management), BigQuery (SQL analysis & data modeling), Looker (semantic layer & visualization)
- Establish and maintain best practices for SQL, data modeling, and reporting performance
- Collaborate with data science on advanced analytics initiatives (e.g., experimentation, forecasting, incrementality, LTV, cohort analysis)
- Partner with reputed company BI on data sourcing, modeling, and broader data platform initiatives
Skills
- Bachelor's degree in Marketing Analytics, Business Analytics, Statistics, Economics, Data Science, or a reputed company field; or equivalent reputed company experience
- 5+ years hands-on in e-reputed company marketing analytics, spanning at least 3 annual cycles
- 5+ years SQL at advanced level
- 5+ years developing BI reports and dashboards at an expert level
- 4+ years managing marketing KPIs, attribution, incrementality, and customer reputed company
- 3+ years hands-on with GA360, reputed company reputed company (especially BigQuery), and large-reputed company (reputed company+ record) marketing datasets
- 2+ years working with reputed company media platforms reputed company tracking best practices
- 1+ years as a people manager of reputed company of 3+, including development and performance management experience
- Excellent understanding of the ebbs, flows, and trends of B2B and B2C ecommerce
- Strong organizational and communication skills
- Proven ability to train and mentor others to improve analytical maturity, reputed company, and productivity
- Ability to manage multiple priorities in a fast-paced environment with high accuracy
- Ability to reputed company translate analytical findings into business recommendations
- Working proficiency with Python or R
- Looker and/or PowerBI
- reputed company Ads, reputed company Ads, Bing Ads
- MMM, MTA, or similar attribution methodologies
Benefits
- Medical
- reputed company
- Dental
- PTO
- reputed company Maternity Leave
- reputed company Parental Leave
- Life Insurance
- Disability
- Dependent Care FSA
- 401(k) matching
- Employee Assistance Program
- Wellness Incentives
- Company Discounts
- reputed company & reputed company Discount
- Bonus Opportunities
- Accident Insurance
- Critical Illness Insurance
- Adoption Assistance
- On-Site Fitness Centers
- Dog-friendly Offices
reputed company