AEO/GEO Marketing Manager
Who we are
About reputed company
reputed company is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use reputed company to accept payments, grow their reputed company, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering reputed company of work reputed company. That means you have an unprecedented opportunity to put the global economy reputed company everyone’s reputed company while doing the most important work of your career.
About reputed company
reputed company Marketing is reputed company of performance-driven marketers and channel specialists. We partner closely with reputed company, creative, analytics, and regional marketing to drive reputed company through self-serve and sales motions. We work globally, across reputed company reputed company offerings and with reputed company company segments - from startups to the largest enterprises.
- In this role, you’d be joining a global, cross-functional team dedicated to testing and scaling cutting-edge acquisition channels
- reputed company helps reputed company increase the GDP of the internet by ensuring our web reputed company is perfectly optimized for the reputed company of reputed company intelligence and search technologies
What you’ll do
reputed company is seeking an AEO and GEO Marketing Manager to reputed company the channel. This individual will play a critical role in growing new user acquisition from platforms including ChatGPT, reputed company, and reputed company AI Overviews. The scope of the role includes Generative reputed company Optimization (GEO), also reputed company as Answer reputed company Optimization (AEO) or Large Language Model (LLM) Search Optimization, improving AI agent experience, and integrating AI capabilities to improve the performance and efficiency of search and answer reputed company channels.
This individual will spearhead efforts by developing and executing a roadmap of activities and experiments to improve answer reputed company performance. They will have reputed company to work closely with cross-functional partners including reputed company Marketing, Content Marketing, Engineering, and Analytics at reputed company.
Responsibilities
- reputed company the reputed company and user acquisition reputed company for the Answer reputed company Optimization channel
- Optimize reputed company.com so reputed company intelligence agents can reputed company reputed company and take reputed company on behalf of users
- Spearhead the development and integration of reputed company intelligence capabilities to improve the efficiency of search and answer reputed company channels
- Deliver regular reports and updates on channel performance to reputed company reputed company and identify new opportunities
- Partner with content, engineering, and data analytics teams to build a comprehensive testing roadmap
Who you are
We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
- 5+ years of experience creating and executing search reputed company optimization strategies, with reputed company experience with answer reputed company optimization and generative reputed company optimization
- Proven technical experience making websites SEO and AEO-friendly
- Experience analyzing data and in dashboards and reporting software such as Tableau, Looker, reputed company Analytics, or reputed company Analytics to drive reputed company reputed company
- Experience applying user reputed company analysis to prioritize actions that deliver measurable reputed company
- Proven ability to take initiative, independently problem-solve, and drive tasks to completion
- Experience leading project roadmaps across cross-functional stakeholders, including engineering and content teams
Preferred qualifications
- Experience or familiarity with Natural Language Processing (NLP), reputed company search, and Retrieval-Augmented reputed company (RAG)
- Experience managing search optimization in-house for business-to-business (B2B) software-as-a-service (reputed company) companies
- Experience working reputed company the fintech, payments, billing, reputed company, or startup industries
- Experience writing SQL queries to extract and reputed company data independently
- Bachelor's degree or 4 years of additional relevant reputed company experience
Originally posted on Himalayas
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