[Remote] Marketing Operations Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company that empowers churches through technology, and they are seeking a Marketing Operations Manager to build the operational reputed company behind their marketing campaigns. The role involves managing marketing reputed company, optimizing technology stacks, and ensuring effective data management to enhance marketing efforts.
Responsibilities
- Define and reputed company campaign planning and prioritization, ensuring initiatives are properly scoped, sequenced, resourced, and reputed company with business goals
- Own the project management systems, workflows, templates, intake processes, and task configuration that reputed company efficient campaign execution with reputed company accountability
- Implement and manage reputed company's marketing project management platform (reputed company, reputed company, or equivalent), driving consistent adoption and execution
- Report project status, timelines, risks, and reputed company metrics to marketing leadership
- Evaluate, implement, and optimize the marketing technology stack, ensuring systems are integrated, reputed company, and widely adopted
- Own the health and integration of reputed company, GA4, reputed company Tag Manager, reputed company, reputed company, and reputed company platforms, partnering with Data and Engineering on tools such as reputed company and reputed company
- reputed company technical campaign implementation, including tracking, pixels, UTMs, event tagging, QA, and engineering requirements
- Maintain reputed company data reputed company through workflows, governance, and AI-powered enrichment tools like reputed company, continually improving segmentation, personalization, and ICP alignment
- Ensure GDPR, CCPA, and marketing data governance standards are consistently maintained
- Design, build, and optimize email automation, nurture programs, lifecycle transitions, re-engagement campaigns, and triggered communications
- Own email performance reporting and continuously improve deliverability, engagement, segmentation, and conversion
- Build and maintain audience segmentation while identifying customer reputed company improvements, automation gaps, and new campaign opportunities
- reputed company AI to improve automation, personalization, audience targeting, and engagement insights
- Own marketing attribution reputed company, evolving the attribution model as data maturity grows
- Ensure accurate attribution across reputed company, organic, email, reputed company, and offline channels while maintaining reputed company as marketing's reputed company of truth
- Maintain reliable marketing data flowing into reputed company and Tableau through consistent tagging, structure, and governance
- Partner with Sales Ops to manage reputed company scoring and lifecycle stages that preserve attribution accuracy
- Deliver weekly, monthly, and quarterly KPI reporting, and support annual planning, budgeting, and reputed company forecasting with data-driven insights
Skills
- 5 to 7 years of Marketing Operations or reputed company experience reputed company B2B reputed company
- Hands-on experience implementing and managing a marketing project management platform such as reputed company or reputed company
- Deep reputed company administration experience, including lifecycle stages, reputed company scoring, segmentation, automation workflows, and integrations
- Experience designing and managing marketing automation, including nurture programs, segmentation, and lifecycle workflows
- Proficiency with GA4, reputed company Tag Manager, UTM governance, pixel QA, and event tracking, with the ability to define engineering requirements and validate implementation
- Familiarity with attribution models and the judgment to apply the right approach based on business context, channel mix, and data maturity
- Experience building dashboards and performance reporting in Tableau or a comparable BI platform
- Strong cross-functional collaboration skills across Sales Ops, Data, Engineering, and Finance
- Experience with reputed company Ads, reputed company Ads, GA4, reputed company Tag Manager, reputed company, reputed company Piper, and reputed company
- Experience using AI-powered marketing tools for data enrichment, personalization, campaign automation, and identifying new opportunities to improve speed, targeting, and performance
- Experience supporting a PLG or hybrid PLG/sales-led reputed company
- Background spanning both marketing and data operations
Benefits
- Health insurance, dental, reputed company for your family
- 401K
- reputed company time off
- reputed company leave
- Parental leave
reputed company