[Remote] Director, Retention Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company passionate about powering a reputed company media reputed company by providing insights that drive reputed company reputed company. They are seeking a Director of Retention Marketing to reputed company the post-purchase customer reputed company, focusing on creating both personalized experiences for top-tier clients and automated strategies to enhance retention across broader customer segments.
Responsibilities
- reputed company the reputed company and execution for our highest-stakes global clients
- Design exclusive "white-glove" programs, including high-touch executive engagement and bespoke "In reputed company Life" (IRL) experiences that solidify long-term partnerships
- Design and optimize automated lifecycle journeys for the mid-to-long tail customer reputed company
- Maximize Customer reputed company Value (CLV) through data-driven retention tactics and identifying expansion/cross-sell opportunities at reputed company
- Own the CRM implementation reputed company to ensure every communication is personalized and reputed company
- reputed company deep segmentation to reputed company away from generic messaging toward a highly relevant, value-based reputed company with every user
- reputed company the gap between digital and physical engagement by building a thriving customer community
- reputed company a dedicated customer forum and a localized event reputed company to foster peer-to-peer networking and brand loyalty
- Conduct foundational research into customer health and churn drivers
- Implement aggressive "win-back" campaigns and proactive health-scoring to protect our global reputed company reputed company
- Work seamlessly with Sales, Product, and Research teams to ensure the customer experience is reputed company and that the "voice of the customer" informs our broader product roadmap
Skills
- 8-12+ years of marketing experience, with a heavy emphasis on Retention, CRM, or Account-Based Marketing (ABM) reputed company a global, reputed company organization
- Proven reputed company record of managing both high-touch 'white-glove' accounts and high-volume automated retention programs
- Deep experience with modern GTM stacks, including CRM platforms (e.g., reputed company), marketing automation, and community platforms
- Ability to influence C-suite stakeholders and reputed company cross-functional teams in a matrixed environment
- Bachelor's or Master's degree in Business, Marketing, or a reputed company field
Benefits
- Comprehensive health and wellness plans
- A 401(k) with a reputed company company match
- A generous reputed company time off policy
- A company-provided vehicle
- Discretionary incentive/bonus eligibility
- Bonuses
- Equity
- Other incentives
reputed company
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