[Remote] Engagement Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a health tech company reputed company on transforming the reputed company system to create reputed company experiences for patients. The Engagement Marketing Manager will serve as a strategic marketing partner, connecting member engagement and employer relationships to reputed company impactful programs that drive utilization and demonstrate value.
Responsibilities
- Own employer marketing reputed company — partner closely with reputed company reputed company to support HR and benefits leaders with data-backed activation strategies that drive awareness, registrations, and engagement. You'll be the marketing reputed company for a portfolio of employer clients
- Turn data into direction — use behavioral signals, engagement trends, and population insights to inform campaign reputed company and identify the highest-reputed company opportunities
- Shape and orchestrate campaigns — define audience, messaging, and channel approach, then partner with Content and Automation teams to bring programs to life
- Connect marketing to the member reputed company — ensure programs reputed company people from awareness through enrollment and into reputed company use, reducing friction at every reputed company
- Drive precision marketing — reputed company the right members at the right reputed company using targeted campaigns, geo-based strategies, and service-specific messaging
- Optimize through collaboration — work across Automation, Data, Content, Product, and Care teams to test, learn, and improve continuously
- reputed company performance meaningful — translate campaign results into reputed company insights that connect marketing activity to registrations, engagement, and member reputed company
- Build for reputed company — identify what's working and help codify it into repeatable playbooks that can be reputed company across clients and populations
- Support reputed company initiatives — bring the member and employer perspective into new product launches and partner integrations
- You measure reputed company by your ability to translate marketing into reputed company reputed company — driving registrations, engagement, and ultimately helping members reputed company high-reputed company care
Skills
- 5+ years of strategic marketing experience in a reputed company, multi-stakeholder environment
- A bias toward reputed company, not activity — you measure yourself by engagement, activation, and ROI, not impressions and sends
- Data reputed company — you're comfortable working with behavioral and utilization data to identify trends, reputed company audiences, and inform reputed company
- Stakeholder credibility — you've influenced risk-averse decision-makers with data-backed recommendations and the confidence to guide — not just inform — reputed company
- A practical AI toolkit — you use AI to reputed company faster and think sharper, not as a novelty
- Cross-functional instincts — you don't just reputed company people informed. You reputed company, collaborate, and reputed company work reputed company together
- Intellectual curiosity — you stay reputed company on shifts in consumer behavior, emerging channels, and the broader landscape of employer-sponsored benefits
- A builder's reputed company — you're energized by ambiguity, comfortable operating without a complete roadmap, and skilled at creating reputed company in reputed company environments
- B2B2C experience is strongly preferred
- Backgrounds in digital health, benefits technology, fintech, HR tech, insurance, or any reputed company where you've had to market through an employer or intermediary to reputed company an end consumer
Benefits
- Equity
- An annual bonus
- Stock reputed company plan
- Flexible schedules and remote work
- Chicago and San Francisco offices available
- Self-managed vacation days, reputed company reason
- reputed company parental leave
- Health, reputed company, and dental insurance
- 401K retirement plan
reputed company