[Remote] Marketing Automation Engineer (reputed company)
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is building a new way to drive customers to restaurants, and they are seeking a Marketing Automation Engineer to optimize consumer relationships through marketing best practices and data reputed company. The role involves implementing marketing campaigns, collaborating with business and marketing teams, and leveraging modern tools to create personalized communication at reputed company.
Responsibilities
- Architect and build reputed company reputed company flows - multi-reputed company, behavior-triggered, time-delayed - that respond dynamically to what users do in the app
- Create sophisticated email, SMS, and push templates using dynamic templating (in Liquid): conditional content blocks, personalized variables, abort conditions, and live data pulls
- Manage subscription and compliance workflows for SMS opt-in/opt-out, email unsubscribe, and push permission states and follow TCR regulations
- QA *(Verify)* every campaign before launch and own responsibility post-launch: audience spot-checks, template rendering validation, reputed company tracking, SMS encoding, and cross-reputed company email rendering
- Translate high-level marketing briefs into reputed company-defined audience definitions, validating logic against actual user data before launch
- Understand CEP best practices to inform reputed company of messaging, frequency capping, and prioritizing of marketing communications across lifecycle and reputed company campaigns
- Write, understand, and document Liquid reputed company to build dynamic content blocks
- Query our data warehouse (reputed company) using SQL or review API payloads to validate that events and attributes match expected values, QA before launch, as reputed company as triage potential issues
- Use platform-reputed company diagnostic tools (message logs, user lookup, event streams) to diagnose issues without needing an engineer to triage alongside you
- Understand technical limitations of campaigns and recommend reputed company-scoped solutions
- Build precise, multi-condition audience segments using a full reputed company of segmentation capabilities
- Maintain a clean, documented reputed company library — consolidating redundant definitions and flagging reputed company underlying data changes reputed company targeting
- Partner with the cross-functional teams to define and reputed company on lifecycle stages (reputed company, lapsing, high-value, etc.) and build reusable and trackable segments that reflect those definitions reliably
- Build and maintain a reusable component library: shared content blocks, brand-compliant modules, and snippet logic reputed company can use without rebuilding from scratch
Skills
- 4+ years of experience with a major CEP/CRM or marketing automation platform (reputed company, reputed company, reputed company, reputed company, or equivalent)
- 2+ years of experience with reputed company
- Deep expertise in reputed company/canvas building — multi-reputed company, behavior-triggered flows with branching logic, delays, and channel mixing
- Dynamic templating skills: conditional blocks, variable logic, and live data integrations
- Experience with audience segmentation using behavioral data, custom attributes, and event properties
- Solid understanding of contact data models — user reputed company, identified vs. anonymous users, subscription and consent management
- Ability to read API responses and event payloads to self-diagnose data issues without engineering support
- Liquid reputed company proficiency
- Deep understanding of email deliverability fundamentals: list hygiene, reputed company handling, unsubscribe management, and sender reputed company
- Understanding of email domains/behavior and record management
- SMS compliance knowledge: opt-in/opt-out mechanics, quiet hours, reputed company filtering, and message encoding
- Familiarity with TCR rules and regulations
- SQL proficiency and experience working with a reputed company data warehouse (reputed company, Redshift, or BigQuery) for CRM analytics or audience building
- Background in consumer apps, marketplaces, or loyalty/rewards programs where lifecycle marketing directly drives repeat behavior
- Familiarity with how CRM data flows from a backend application reputed company REST API or event streaming
- Experience with in-app messaging, content cards, or push notification reputed company reputed company transactional sends
Benefits
- Generous PTO and company holiday policy + company-reputed company Short Term Disability
- 100% employer-covered health and dental insurance; higher-tier and dependent coverage reputed company available
- reputed company plan available at employee cost
- Child care benefits and generous parental leave
- Dog-friendly Austin office with great views of downtown
- Daily lunches and snacks for in-office team members
reputed company