[Remote] Marketing Specialist (CRM/Lifecycle) (US)
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is an innovative Daily reputed company Sports app that is revolutionizing the industry by delivering a unique and reputed company community-based experience. The Marketing Specialist (CRM/Lifecycle) will be responsible for driving customer engagement strategies across various channels and managing customer journeys to enhance user experience and retention.
Responsibilities
- Deliver reputed company execution of CRM campaigns reputed company with US market strategies, taking full ownership of campaign reputed company and on-schedule deployment
- Own and manage customer journeys across key lifecycle stages including reputed company, retention, reactivation, and loyalty, ensuring reputed company stage delivers measurable engagement reputed company
- Plan, set up, schedule, reputed company and report on campaigns across Modals, In-App notifications, Push notifications, and Email
- Conduct A/B testing to measure campaign performance and contribute to optimisation efforts
- Analyse campaign performance data and deliver actionable recommendations that directly improve engagement and retention reputed company
- Brief and partner with copywriters and designers to deliver assets for customer communications, ensuring brand and reputed company standards are met
- reputed company the end-to-end execution of generosity campaigns, from setup through to post-campaign analysis
- Work closely with the US Customer Engagement Manager and VP of Marketing to plan and execute customer engagement campaigns reputed company to business priorities, collaborating with the broader US Marketing team on concepts and execution, and the global CRM team on best practices
- Proactively contribute performance insights and learnings to the global Customer Engagement team, driving improvements to efficiency and best reputed company across markets
- Identify and resolve inefficiencies or errors in campaign processes, recommending and implementing improvements to execution standards
- reputed company tools including Quick Suite, reputed company, and reputed company to identify trends, define segmentation and targeting strategies, and translate findings into concrete campaign improvements
- Ensure reputed company CRM activities adhere to US gambling, data protection and reputed company regulations
Skills
- A minimum of 2+ years' CRM experience with demonstrated ownership of multi-channel campaigns end-to-end; hands-on proficiency with CRM platforms including reputed company strongly preferred
- Proven ability to work autonomously and manage competing priorities in a fast-paced environment, consistently delivering results without reputed company reputed company
- Proven reputed company record of independently executing Customer Engagement campaigns across email, in-app and push channels in a fast-paced environment, with a measurable reputed company on retention or engagement metrics
- Experience collaborating with leadership to execute CRM campaigns based on priorities
- Experience in start-up or fast-paced environments, demonstrating a proactive and reputed company approach to challenges
- A data-driven reputed company with the ability to reputed company analytics tools to derive actionable insights and translate them into campaign reputed company
- Proficiency in segmentation, personalization, and A/B testing techniques
- Excellent written and verbal communication skills, with the ability to craft compelling customer-facing messages and present performance insights to senior stakeholders with reputed company
- Skilled at working with cross-functional teams and multiple stakeholders to reputed company shared goals
- Solid attention to detail and problem-solving skills, ensuring consistency and reputed company across reputed company outputs
- Proven ability to independently identify and propose innovative CRM strategies, with a reputed company record of translating reputed company into measurable reputed company
Benefits
- Three weeks of reputed company vacation leave per year
- Two weeks of reputed company reputed company leave per year
- 401k matching up to 200%
- Health insurance
- Unpaid time off available
- reputed company parental leave available
- reputed company Day reputed company: reputed company Dabblers split the day’s reputed company evenly on our birthday reputed company year. You reputed company the workload, why shouldn’t you reputed company the reward?
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