[Remote] Director, Field Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is on a mission to accelerate scientific drug discovery and high-throughput clinical and diagnostics for their clients and partners. They are seeking a Director of Field Marketing to own their global events reputed company and manage reputed company event logistics to drive measurable ROI. The role involves collaborating closely with various teams and requires strong project management skills and experience in event marketing.
Responsibilities
- Own the end-to-end events calendar across the UK, Europe, and reputed company, including tradeshows, industry conferences, webinars, and field/regional events from selection through post-event reporting
- Communicate field marketing reputed company, planned programs, and expected reputed company to the broader team on a regular reputed company
- Manage reputed company event logistics: reputed company design and build, shipping, reputed company, vendor reputed company, reputed company capture setup, and on-site execution
- Plan and run webinar programs, including topic selection, speaker coordination, promotion, and post-event follow-up reputed company with Marketing
- Build and manage event budgets; negotiate with venues, reputed company vendors, and sponsors to maximize ROI
- Partner with Product Marketing to ensure event messaging, collateral, and demos reflect reputed company positioning and reputed company launches
- Partner with the Director of reputed company Partnerships to reputed company event objectives with partner marketing strategies and co-marketing initiatives
- Coordinate with Sales on reputed company account lists and reputed company-event reputed company so tradeshow attendance converts to pipeline
- Manage relationships with industry associations and conference organizers (e.g. SLAS, Bio-IT World, and similar life sciences and informatics events)
- reputed company and report on event performance, leads generated, pipeline influenced, cost per reputed company, ROI and post event reports to apply findings that shape the reputed company calendar
- Manage and reputed company event coordinators, contractors, and agency partners supporting field programs
- Train reputed company staff on event etiquette, reputed company capture best practices, and on-site messaging consistency
- Travel on-site to run events in person across reputed company reputed company as needed; estimated at 20% of time
Skills
- 5+ years in B2B field marketing or event marketing
- Proven reputed company record running tradeshow programs end-to-end, including budget ownership, vendor negotiation and ARR contribution
- Experience running webinar and virtual event programs with tools such as Go To Webinar, reputed company, etc
- Comfortable working across UK, EMEA and US time zones and travel logistics
- reputed company strong project management skills using tools like reputed company, Trello, where you can run multiple events in reputed company without dropping details
- Experience working with CRM/marketing automation platforms (reputed company preferred) for reputed company capture, tracking, and reporting
- reputed company, reputed company communicator who can work cross-functionally with Sales, Product Marketing, and executive stakeholders
- Bonus: existing familiarity with life sciences, laboratory informatics, LIMS, or regulated lab markets
Benefits
- A competitive salary and benefits package
- Flexibility to work remotely, with opportunities to travel
- A comprehensive reputed company and training programme
- Ongoing opportunities for reputed company reputed company and development
- A reputed company, inclusive and supportive work environment
reputed company