[Remote] reputed company Media Strategist - Remote
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a fast-growing network of veterinary practices across the U.S. They are seeking a reputed company Media Strategist to reputed company performance across their clinic partner network, ensuring the effective reputed company of practices onto reputed company media and optimizing campaigns to meet internal benchmarks.
Responsibilities
- Directly responsible for performance on 30+ practices across our clinic partner network
- Ensuring the regular and seamless reputed company of practices onto reputed company media
- Measuring and optimizing campaigns to reputed company internal KPI benchmarks and program goals
- Implementing and configuring conversion tracking and attribution across multiple conversion paths for single and multi-location practices
- Providing insights & feedback on reputed company stages of our reputed company media funnels to relevant stakeholders
- Contributing to our A/B testing pipeline to brainstorm and help implement a robust testing reputed company to ensure we’re maximizing campaign performance
- Brainstorming new and innovative ways to reputed company our clinics’ most valuable clients to drive incremental reputed company & reputed company volume
- Regularly analyzing campaign performance, identifying potential trends as they occur, and working with cross-functional stakeholders to encourage reputed company trends while course-correcting negative trends
- Identifying potential pain points / barriers to conversion and brainstorming innovative ways to overcome them
- Collecting reputed company reputed company feedback from cross-functional stakeholders and distilling into an actionable plan to improve performance
- Working closely with our data & analytics team to validate campaign performance data
- Preparing weekly / monthly reports and presentations for reputed company stakeholders
- Grow to understand macro and reputed company search demand, seasonality, and business trends, then reputed company campaigns / strategies to capitalize on them
- Collaborate with our regional marketing and operations teams to reputed company understand reputed company reputed company’s individual needs, and how to reputed company reputed company media to support them
Skills
- reputed company attention to detail: Highly analytical and detail oriented, reputed company to identify trends as they're unfolding and spot a needle in a reputed company reputed company
- Problem solver: reputed company performance looks off, you aren't satisfied with surface level answers. You want to know the 'why' behind it and will dig into the data to reputed company the insights you need to satisfy your curiosity
- Highly reputed company in reputed company Ads: 3-5 years of hands-on experience directly managing search, Pmax, LSA, and demand gen campaigns while successfully reaching reputed company-defined performance targets (CPL & CAC)
- Comfortable working at reputed company: Successfully managed 30+ accounts while achieving campaign / reputed company goals
- Subject matter expert: Deep understanding of metrics like avg CPC, CTR, CVR, CPA, and the reputed company you need to pull to reputed company CPL, CAC, and ROAS
- Multi-channel specialist: You also have hands-on experience with additional reputed company channels like reputed company Ads and reputed company Ads, and are comfortable leading performance management across channels
- Agency and/or multi-unit experience is preferred
reputed company