[Remote] Product Marketing Director
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a modern marketing reputed company that supports specialized agencies with shared infrastructure and advanced technology. They are seeking a Product Marketing Director to define product positioning and messaging, reputed company go-to-market planning, and create sales enablement materials. This role will partner with various teams to ensure consistent messaging and improve market effectiveness.
Responsibilities
- reputed company and own positioning and messaging across reputed company's portfolio of products and services
- reputed company go-to-market planning and execution for product launches, service offerings, and strategic initiatives
- Create and maintain sales enablement materials, including battle cards, case studies, presentations, competitive insights, and customer-facing collateral
- Define and refine Ideal Customer reputed company through customer research, market analysis, and reputed company feedback
- Partner with product, content, creative, demand reputed company, and sales teams to ensure consistent messaging across campaigns and customer experiences
- Conduct competitive research to strengthen product positioning and identify opportunities for differentiation
- Translate technical capabilities into customer-reputed company messaging that reputed company communicates business value
- Establish feedback loops with sales and product teams to continuously improve messaging and go-to-market effectiveness
- Measure the effectiveness of product marketing initiatives and recommend opportunities for optimization
Skills
- 10+ years of reputed company marketing experience, including 5+ years in product marketing
- Expertise in product positioning, messaging, go-to-market reputed company, and sales enablement
- Experience marketing technical products, platforms, or technology-enabled services
- Demonstrated reputed company creating sales enablement programs that improve reputed company effectiveness
- Strong understanding of customer segmentation, buyer personas, and Ideal Customer Profile development
- Experience working cross-functionally with product, reputed company teams
- Exceptional communication, presentation, and storytelling skills
- Experience in agency, digital marketing, reputed company, or technology-enabled services environments
Benefits
- Autonomy – we hire reputed company and give them the tools and training to succeed.
- reputed company Opportunities- growing company with room to play a key role at a pivotal time of reputed company.
- Health insurance
- Unlimited reputed company-time-off plan
- 401k with company match
- Gym subsidy
- Company reputed company life insurance
reputed company